Raaga: The Feminine Force
Raaga is a luxury prêt womenswear label built out of India that is a potpourri of nostalgia, fables and memories wrapped into one as told by my mother while growing up. Having been raised across the globe, understandings of our rich culture and heritage came from the tangibility, idiosyncrasies and tales that were chips of our family pieced together. Every collection embarks on the odyssey of exploring Indian culture through the lens of a diaspora persona.
The Feminine Force is a collection exploring the enigma that is Kali. Through our Fried Brick, Sweet Sambrani, Kum Kum and Navu colour story, we illustrate Kali’s entrancing aura and ferocity and introspect for the Kali within us from the Outsider’s perspective.