Graduate portfolios | The LASALLE Show

About

Min Kyoung is a Korean student who first moved to Singapore in 2022 to pursue her studies. Since then, she has lived and breathed diverse cultural environments that have shaped and expanded her view of fashion, identity, and communication.

Now graduating from LASALLE's BA (Hons) Fashion Media and Industries programme, Min Kyoung has grown as a person while adapting to unfamiliar environments and meeting people from a variety of backgrounds.

Living abroad has empowered Min Kyoung to be more adaptable and curious about different perspectives and lifestyles. During her academic journey, she took a gap year to work as an intern, gaining yet more creative and personal experience and broadened perspectives.

Interested in fashion, visual culture, and creative storytelling through research and design, Min Kyoung enjoys observing how people express themselves through style, media, and everyday life.

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Kaffeine Pop

Kaffeine Pop is a research-driven project exploring how Seoul's Gen Z expresses its fashion identity within cafe culture.

Through fieldwork, photography, interviews and surveys, the project investigates cafes as cultural stages where fashion, social media and self-expression intersect.

Inspired by Scott Schuman's The Sartorialist and street-style documentation, the final outcome takes the form of an interactive website archive combining visual storytelling with cultural insight.