BA (Hons) Fashion Design and Textiles

Ahmad Hanif Bin Ahmad Jamal

About

Ahmad Hanif Bin Ahmad Jamal, known as NIF, is a fashion textile designer whose work explores the relationship between identity, emotion and material expression. He positions textiles as the foundation of design, treating fabric not merely as surface but as a narrative medium for stories and memory.

 

Drawing influence from movement, romanticism and the balance between softness and structure, Hanif uses fabric manipulation and embellishment to create materials that feel both delicate and bold, embodying movement, romanticism and the balance between softness and structure.

 

Hanif's practice is rooted in textile development, where material innovation informs both garment construction and meaning. He believes materials carry embedded histories, and by reworking discarded materials into new textile compositions, he challenges conventional notions of value and consumption. His work transforms unwanted deadstock fabric and textile waste into new expressive surfaces.

 

Extending beyond textile creation, Hanif's practice also engages in storytelling through styling and creative direction where he constructs cohesive visual narratives that strengthen the conceptual depth of his work.

 

Through continuous experimentation, NIF aims to redefine textiles as central to contemporary fashion, shaping identity, storytelling and innovation.

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SILENT PIROUETTE

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By NIF.Atelier.

The conceptualisation of SILENT PIROUETTE is rooted in the exploration of personal identity. Drawing inspiration from Hanif's childhood dream of becoming a ballet dancer, this collection battles gendered expectations, particularly within a discipline often perceived as feminine and practiced by only a minority of men.

Ballet as a theme becomes a metaphorical stage for examining the limiting and rigid binaries of “feminine” against “masculine". SILENT PIROUETTE challenges these constructed norms and opens dialogue on how identity should transcend traditional gender roles—a simultaneously personal yet universal commentary on social repression.

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Ballet is the body’s hymn to fluidity;

A man who wears femininity is living chorus.

He pirouettes between worlds, folding manhood into a movement that refuses boundaries

To dance in lace or petals is to write a story where gender is not a cage.

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#LOOK 1

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#LOOK 2

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#LOOK 3

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A man, but in bloom; a body, but fluid;

He moves like a secret in silk, masculinity soft at the edges.

Held in restraint, released in motion.

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PHOTOGRAPHER: DILLION TAN, @THAT_NON_ESSENTIAL_ARTIST

MODEL: JESPER CHAI, @JESPERCCASPER

MUA: KENNETH CHIA, @KENMUU

HAIRSTYLIST: CHRISTVIAN, @SLEEPIINGALIEN

DESIGNER: AHMAD HANIF BIN AHMAD JAMAL, @NIF.ATELIER @NIFMHMM