Zhao Ruowen
About
Ruowen is graduating with a Diploma in Creative Direction for Fashion from LASALLE College of the Arts.
With experience in fashion marketing, Ruowen is passionate about brand communication and visual storytelling. She loves understanding how a brand finds its voice and how that voice is expressed through images, colours and emotions. She looks forward to the day when she may go beyond just being an observer of brands to actively playing a part in shaping one.
Ruowen proactively seeks to bring new ideas to the table and looks forward to working in a team where she can contribute, grow, and learn from real industry experience.
In a Singapore hawker centre, where kopi, kaya toast and youtiao shape the rhythm of daily life, this editorial places a single luxury bag as the quiet protagonist across ordinary moments of sipping, eating and buying. Instead of disrupting the setting, the bag elevates it, transforming familiar local routines into refined fashion imagery.
Creative Director/Stylist/Videographer/Photographer: Ruowen
Makeup Artist: Chloe Jiang Luoyi
Model: Chloe Jiang Luoyi