Diploma in Design for Communication and Experiences

Ethan Tan Ying Tang

About

Ethan is a designer driven by a deep connection to music and the culture that surrounds it.

He approaches his work as an extension of sound, shaping visuals that echo rhythm, emotion and identity. Through different roles and mediums, he craft narratives that feel immersive and intentional, where every frame carries meaning.

He values clarity, purpose and standing by the ideas he brings into the world. He thrives in collaborative spaces, drawing energy from working with others toward a shared vision. Ethan believes that success is not something achieved individually but built collectively, where every contribution matters.

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Mr. Jeopardy

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Mr. Jeopardy logos

Mr. Jeopardy sees music as more than sound—it is a language of identity.

Rooted in a time when battered cases and hand-stitched straps spoke before a note was played, the brand revives the dialogue between musician and object. Rejecting uniformity and quiet optimisation, Mr. Jeopardy reclaims expression through material and craft.

Shaped by punk and DIY sensibilities, each piece is designed to age, scar and evolve alongside its owner, becoming deeply personal and alive with use. The brand exists for those who refuse to separate identity from what they carry.

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Mr. Jeopardy 'Pickguard' product packaging mockup
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Mr. Jeopardy social media mockup
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Mr. Jeopardy 'Fretwrap' product packaging mockup

Narcolepsy

Inspired by the song Narcolepsy by Third Eye Blind, this photoshoot explores the feeling of emotional paralysis hidden beneath movement and noise.

Drawing from the song’s lyrics, the series visualises moments of detachment, exhaustion and quiet surrender—where the body continues on autopilot while the mind drifts elsewhere.