About

Hui Chin is an industrial designer whose practice looks closely at the quiet relationship between people and the objects around them.

Her work explores how products become part of daily life, influencing small gestures, behaviours and moments of use. Rooted in hands-on making, her process moves between observation, user research, physical prototyping and material exploration.

Hui Chin translates everyday habits into objects that feel considered and intuitive in use, balancing function with sensitivity to understand how form, material and use shape the way a product is experienced over time.

Through this approach, she is interested in creating products that hold meaning through presence, familiarity and the ways they become part of everyday life.

Beyond industrial design, Hui Chin has an interest in photography, woodworking and an ongoing curiosity towards material craft, which further shape her awareness of detail, atmosphere and everyday moments.

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≠: Unconscious Actions

≠: Unconscious Actions explores the quiet influence of objects that guide behaviour without asking to be noticed.

Centred on the small gestures embedded within daily routines, the project looks at how actions such as placing, reaching, resting and preparing for sleep can carry meaning when supported by design. Rather than creating an object that demands direct interaction, it considers how design can respond to habits that already exist.

Through a pillow-shaped bedside lamp, the project turns the ordinary act of placing bedside essentials down into a gentle ritual of rest. As items are put to rest, the lamp gradually dims to darkness, quietly signalling the transition from wakefulness to sleep.

The project reflects on a quieter approach to interaction, where objects become entwined with routine and environment. It suggests that design does not always need to call attention to itself, but can become meaningful through the unconscious actions it quietly supports.

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A physical cement model was scanned to create a 3D model.