BA (Hons) Arts Management

Nurul Syazwani Binte Mohamad Shahril

About

Syazwani is a BA (Hons) Arts Management graduate from LASALLE College of the Arts with a strong interest in Indigenous people, community work and arts marketing.

Her interest in Indigenous studies, especially in the context of Singapore, reflects her curiosity about heritage, identity and the ways in which culture can be communicated to wider audiences.

Syazwani has also gained experience in community and audience engagement through a science educator role at KidsStop, Science Centre Singapore, where she supported programme research, facilitated drama-based learning activities for young children, wrote educational content and assisted during camps. In addition, as the second marketing in-charge for LASALLE's Rock and Indie Festival, she helped design publicity materials, including the social media posts and banners.

These experiences have strengthened her interest in using arts and communication to connect with people in meaningful ways. Syazwani is especially drawn to work that combines culture, community and creative storytelling, and she continues to explore how arts and marketing can support more inclusive and engaging public experiences.

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Land as a Living Archive: Preserving Indigenous heritage in contested spaces

Urbanisation across Southeast Asia places the sacred and cultural spaces of the Indigenous under growing pressure, transforming landscapes of memory into contested sites of negotiation. This dissertation examines how Indigenous groups such as the Orang Laut in Singapore and the Orang Dayak in Sarawak preserve Indigenous belonging through storytelling, translation and outreach in contexts shaped by urbanisation, development and state regulation.

It argues that land and sea function as living archives—spaces where memory, identity, ritual and authority are embedded in everyday practice and where Indigenous communities continue to negotiate the meaning of place in the face of displacement and abstraction. Rather than treating heritage as fixed or static, the dissertation approaches it as a contested and living process shaped by oral histories, digital storytelling, community mapping, heritage programming and public engagement. 

The study is organised around three themes. First, it considers storytelling as a mode of claim-making and preservation, showing how family memory, food practices and community narratives sustain Indigenous identity and territorial belonging. Second, it examines translation between knowledge systems, focusing on how Indigenous concepts are rendered into legal, heritage and public languages and what is gained or lost in that process. Third, it analyses outreach, engagement and public recognition, exploring how communities address different audiences through workshops, institutional collaborations, radio, social media and advocacy campaigns. Together, these themes show that Indigenous resistance is not only legal or political, but also cultural, archival and communicative. 

Methodologically, the dissertation adopts a qualitative approach grounded in decolonial and critical heritage perspectives. It draws on textual, visual and digital materials to examine how Indigenous communities represent themselves and respond to dominant frameworks of planning, 

Indigenous communities represent themselves and respond to dominant frameworks of planning, heritage and recognition. By comparing Orang Laut and Orang Dayak experiences, the dissertation highlights both shared challenges and context-specific strategies in Southeast Asia. It contributes to the critical heritage studies by showing that safeguarding Indigenous heritage requires more than preservation alone—it requires recognising Indigenous communities as authors of their own histories, meanings and futures.

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Professional practice

Syazwani's professional interests are shaped by a curiosity about how the arts can connect people, preserve cultural memory and create meaningful public impact.

Through her academic work, she has developed a focused research interest in Indigenous peoples in Singapore. She is particularly drawn to opportunities that bring together Indigenous studies, community-focused arts work and meaningful audience connection.

Alongside this research interest, she has gained hands-on experience in programme support, design and marketing. She has contributed to publicity and programme materials, including design work for the ANCER programme, and has been involved in event coordination, social media marketing and administrative support. These experiences have given her practical insight into how arts organisations communicate with audiences and translate ideas into public-facing initiatives.

Syazwani is especially drawn to collaborative and community-oriented work, particularly in spaces involving education, cultural programming and public engagement. Her experience working with children, supporting arts initiatives and participating in a summer school programme in Amsterdam have further broadened her perspective on the relationship between arts practice, culture and community.

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