BA (Hons) Design Communication

Ow Hui Yi Desiree

About

Nihowdy! Desiree is a multidisciplinary designer, based in sunny Singapore, focused on creating purposeful visual stories.

Always looking to improve and make visual magic, she believes aesthetics should serve a greater narrative. In her spare time, you will find her exploring new music artists, thrifting and cafe hopping.

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Hotel MOCO

This project is a style guide for the first and only contemporary colonial-style design hotel in the heart of Udon Thani, Thailand, Hotel MOCO sets out to redefine Isan hospitality through a global lens. By combining world-class service and design quality with the best elements of Northeastern Thailand, Hotel MOCO aspires to become an iconic travel destination where traditions meld.

'MOCO' is a portmanteau name that combines 'Mo' from 'Montatip' (Mother's first name meaning flower) and 'Co', which represents Company, Community, Collaboration and the Contemporary—all the attributes associated with the brand.

State of Being

State of Being is an experimental project exploring the human body's rhythms—pulse, breath and blink—through creative coding with p5.js, TouchDesigner and Arduino. The work transforms biometric data into five conceptual experiments. Each piece represents the fluidity and vibrancy of the self, blending colour and movement to visualise the constant, evolving state of being.

Bumble Hive

Love DLC is a gamified UI/UX redesign of Bumble designed to alleviate the pressure of digital dating for introverted users. The project restructures the onboarding experience by swapping standard keywords for introspective scales that encourage genuine self-reflection.

To make initial interactions feel more natural, the update introduces customisable avatars, guided icebreakers and Hives, which are niche communities based on shared interests. Ultimately, this redesign shifts the focus from stressful matchmaking to engaging and accessible connection building.